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Since 2004 Run4It have been working tirelessly to improve our customer's run. It's in our DNA. Whether it’s bringing you the very best range of running shoes, running clothes or running accessories or in our shops fitting you with the best running shoe for your needs, using latest video analysis.

Nationally we have been recognised for our customer service for the last three years at the UK Running Awards by winning the Best Customer Service and Best Independent Running Specialist awards. This is something we’re extremely proud of. Especially as it's voted for by our customers.

Leading brands are all represented including; ASICS, Brooks, Saucony, Nike, adidas, Mizuno, Inov-8, Ronhill and Salomon. Our range is wide from GPS watches by Garmin to Brooks running shoes. Improve your run is not only about running harder, faster or longer… it's just as much about improving your running experience with great running kit designed for comfort, performance and injury reduction.

Also, keep an eye on our running sale and running clearance pages where you'll find great deals at even better prices.